During a field visit to the structuring projects of the tourism department in the Souss-Massa region, Ms. Ammor also underlined the importance of introducing new products such as cultural, rural tourism or eco-tourism, indicates a press release from the Tourism Department.
“In a global context where the Covid-19 is now part of the equation, the Souss-Massa region must meet the new expectations of visitors with diversified tourist products”, added the same source, noting that this visit was the opportunity to focus on building a local MSME ecosystem supported by the region’s human capital.
Indeed, training and support for women and young people remain the priorities for the ministry, said the press release, indicating that these objectives will be achieved in the future by the creation of an incubator for tourism projects in the region.
On the sidelines of her trip, Ms. Ammor attended the “Souss Massa Days”, an event to reflect on the future of tourism in the region.
In the presence of the Wali of the Souss-Massa region and the Director General of SMIT, the Minister took note of the progress of projects carried out in partnership with the Region and the City Council of Agadir, the department said. of Tourism, adding that at the end of this visit, it was decided with the local authorities to accelerate the realization of the sites visited to be part of the dynamic of transformation that the region is experiencing.